https://affirmgear.com/blog/ Field notes, craft and opinion on custom team apparel from the AffirmGear Studio. en-us Sun, 04 Oct 2026 19:56:57 GMT https://affirmgear.com/blog/why-your-team-doesnt-wear-the-merch/ https://affirmgear.com/blog/why-your-team-doesnt-wear-the-merch/ Sun, 13 Sep 2026 12:00:00 GMT Forty conference polos in a drawer, none of them worn. The five reasons team merch goes unworn, from thin blanks to guessed sizes, and the fix for each. https://affirmgear.com/blog/why-we-embroider-and-when-dtf-wins/ https://affirmgear.com/blog/why-we-embroider-and-when-dtf-wins/ Sun, 13 Sep 2026 12:00:00 GMT Faraz Ahmed on why we embroider most of what we make, and the four cases where he'd tell you to choose DTF print instead, polos included. https://affirmgear.com/blog/what-is-in-the-box/ https://affirmgear.com/blog/what-is-in-the-box/ Sun, 13 Sep 2026 12:00:00 GMT How we pack a team apparel order. Each piece is checked on Suhail's QC app and banded with the wearer's name, then boxed as kits or cartons with labeled spares. https://affirmgear.com/blog/twelve-thousand-stitches/ https://affirmgear.com/blog/twelve-thousand-stitches/ Sun, 13 Sep 2026 12:00:00 GMT How an embroidered left-chest logo gets built, from digitizing and underlay to density by fabric, the 5 mm text floor and the sample that locks the file. https://affirmgear.com/blog/the-reorder-that-was-one-hoodie/ https://affirmgear.com/blog/the-reorder-that-was-one-hoodie/ Sun, 13 Sep 2026 12:00:00 GMT Northwind Labs' 180-piece first order put the design on file. Every reorder since has been one email with names, sizes and a quantity, made from the same file. https://affirmgear.com/blog/the-name-on-the-sleeve/ https://affirmgear.com/blog/the-name-on-the-sleeve/ Sun, 13 Sep 2026 12:00:00 GMT A paper band with a first name and a size goes around every piece we ship. What that does at the booth, at onboarding and for gifts, and why it's in the price. https://affirmgear.com/blog/anatomy-of-a-new-hire-kit-people-post-about/ https://affirmgear.com/blog/anatomy-of-a-new-hire-kit-people-post-about/ Tue, 25 Aug 2026 12:00:00 GMT The onboarding kits that end up on LinkedIn share five decisions: three pieces, the name in frame, the weekend test, before day one, and the order of the box. https://affirmgear.com/blog/the-booth-apparel-playbook/ https://affirmgear.com/blog/the-booth-apparel-playbook/ Tue, 18 Aug 2026 12:00:00 GMT Poly9 put ten people on a booth at three fall expos in one gradient collection. What we learned about booth apparel: distance, the hall, the timeline, spares. https://affirmgear.com/blog/how-to-read-a-fabric-spec-sheet/ https://affirmgear.com/blog/how-to-read-a-fabric-spec-sheet/ Tue, 11 Aug 2026 12:00:00 GMT Our 220 GSM tee's spec sheet, one line at a time: ring-spun and combed, GSM, side seams, neck, decoration and OEKO-TEX, plus a five-line audit for any supplier.